For 10 years, the Columbia Sportswear Company ®,
leader in outdoor apparel and footwear, has been putting it’s competences in apparel design to the service of the Paris - Dakar, equipping the organizers Amaury Sport Organisation.
Thanks to this experience in the world of Rally Raids, the brand is for the second year running the official partner of Nissan. The partnership runs for the entire Rally World Cup season which opens in January with the Paris – Dakar
The NISSAN Rally Raid Team has opted for the practical, comfortable and convertible clothing which has made the Columbia brand famous: 3 in 1 parkas with integrated fleeces, like the Ballistic Parka; or quick drying shirts like the Challenger which makes life easier for the outdoor traveller.
Since it’s creation in 1938 in Portland (Oregon – USA), the Columbia Sportswear Company ® has become one of the world’s leading manufacturers of apparel and footwear dedicated to outdoor leisure.
In 1970, following the sudden death of her husband, president of Columbia Sportswear, Gert Boyle and her son Tim took over the management of the business. Under their influence, the then almost bankrupt company has grown to become the leader in its sector.
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